Embracer Group to acquire Lord of the Rings and Hobbit IP, and more

Heidi Nicholas - August 18th 2022

Embracer Group has been busy — it's entered into an agreement to acquire the IP rights to The Lord of the Rings and The Hobbit, as well as developer Tripwire Interactive, publisher Limited Run Games, and more.

Today, Embracer Group announced a fresh wave of companies it's entered into an agreement to acquire: Limited Run Games, Singtrix, Tuxedo Labs, Tripwire Interactive, and, most notably, the IP rights to The Lord of the Rings and The Hobbit.

Embracer Group makes another wave of acquisitions

"I am truly excited to have The Lord of the Rings and The Hobbit, one of the world’s most epic fantasy franchises join the Embracer family, opening up more transmedia opportunities including synergies across our global group," says Embracer Group founder and group CEO Lars Wingefors. The acquisition of the IP rights to The Lord of the Rings and The Hobbit includes movies, video games, board games, theme parks, and more. Interestingly, the press release also notes "other opportunities" of the acquisition, such as "exploring additional movies based on iconic characters such as Gandalf, Aragorn, Gollum, Galadriel, Eowyn and other characters from the literary works of J.R.R. Tolkien, and continue to provide new opportunities for fans to explore this fictive world through merchandising and other experiences."

As for the rest of Embracer Group's acquisitions — Tripwire Interactive has "an exciting AAA title in production," Limited Run Games has opportunities to "further grow their business," while the Singtrix is expected to "expand its vocal technology platform into a broad range of new music games, streaming, and mobile franchises," while Tuxedo Labs founder Dennis Gustafsson says Tuxedo Labs "will now be able to rapidly expand and accelerate our plans for Teardown, including bringing it to new audiences, while simultaneously focusing on evolving voxel-based technology for our next generation of games."

What do you think of Embracer Group's latest line of potential acquisitions? Let us know in the comments!